Practice Area Pages
Does each practice area have its own dedicated, well-developed page? Practice-specific pages are the foundation of legal SEO and help potential clients confirm you handle their case type.
Zero cost · No obligation · Law Firms
Free Law Firm Website and SEO Audit
We audit your law firm website for practice area SEO, consultation CTAs, attorney trust signals, inquiry routing, and lead intake automation — then deliver a plain-English breakdown.
What we review
Industry-specific checks, not a generic score.
Consultation CTA
Is there a clear, prominent call to action to request a free consultation on every key page? We check placement, visibility, and whether the CTA triggers a timely response.
Attorney Credibility
Attorney bios, credentials, bar admissions, and relevant experience are decisive trust factors. We review how effectively your team's expertise is communicated.
Trust Signals
We review case results, peer recognition, client reviews, and professional memberships — and check whether these are displayed where they influence decisions.
Local SEO Coverage
We check rankings and content for practice area + location searches, identify gaps in your keyword coverage, and review your Google Business Profile.
Intake Automation
We check whether consultation inquiries trigger automated confirmation and qualification steps, and whether your intake process captures the information needed to assess a case.
Common problems
Potential clients research multiple firms before calling — a weak website and thin practice area content loses cases before the first conversation.
A "contact us" page without a clear consultation CTA has far lower conversion than a page with a prominent offer and form.
Attorney bio pages that are brief or generic fail to differentiate the firm and build the confidence needed to make a call.
No automated intake follow-up means consultation requests sit for hours, and many prospects have already called another firm.
What the audit covers
Dedicated page for each practice area
Clear free consultation CTA on key pages
Attorney bios with credentials and experience
Case results and trust signals (appropriate)
Client reviews and professional recognition
Local SEO for practice area + location searches
Inquiry routing to the right attorney
Automated intake and follow-up
Request your audit
Tell us what to review.
You receive a practical breakdown of findings and recommendations.
Law Firms Audit FAQs